Stephen Baldwin

I'm excited to create more awareness about the importance of giving the youth of America a choice. There's a 24-hour music channel. There's a 24-hour comedy channel. I believe there's a 24-hour gay channel coming. Why isn't there a 24-hour Christian channel that's edgy and hip and cool and new and different, like all that other stuff?

I will tell you this: I have fun, a lot of fun with 'The Apprentice.' When I did the books - and now we have a book out. And all the time, books are prestigious. But there's sort of nothing like having the big hot show on television.